The aim of the international scientific conference MERKÚR 2023 is to improve transfer of knowledge in the field of the economics sciences on the level of scientific research of PhD. students and young scientists. The main topics of the conference are: Business Management, Tourism and Services in Global Environment, International Business unfer influence of geopolitical changes, Trends and Challenges in Marketing. Papers will be published in the international scientific conference proceedings. All information and guidelines for authors of papers can be found at the conference webpage https://conferences.euba.sk/merkur in the part Guidelines for authors of the paper.